When Hayley Burnett came to EPC seeking assistance with her job search, she already had prior experience working with employment agencies. This had not always been a positive situation for her and, while often offered access to workshops, what Hayley knew she really needed was an advocate.

As a graduate of the Child and Youth Worker Program at Centennial College, she had been seeking long term employment in her field of study since 2014. Dealing with the challenges associated with having a physical disability, she felt she had been struggling with stereotypes including employer concerns regarding potential health costs, her level of independence, and productivity.

The job search process is incredibly competitive. With resume submissions, online applications, networking, social media management, and interviews, there are so many opportunities to highlight your value. And then it finally happens…you get a job interview and feel like you nailed it. The employer is talking like you already have the job, you sense rapport, and it appears that only the formalities remain before you land the position.

Tips for Staying Current with Digital Recruitment

The process of job search used to be so simple. A hand-delivered resume, brief meeting with a hiring manager and completion of a hard-copy application form has now been replaced with digital resumes, online application forms and the development of a professional brand on LinkedIn and other social media platforms. Not surprisingly, job seekers of all ages are frustrated wondering how to keep up, fit in and compete in today’s market. While the challenges are very real and understandable, there are strategies for dealing with this transition. Hopefully, the following list will help you develop an understanding and techniques for addressing the challenges associated with digital recruitment.

As many individuals and companies worldwide are gravitating to online learning courses, professional development webinars and online meetings; cybersecurity becomes an important consideration in maintaining personal privacy. The platform Zoom has increased its audience during COVID-19, quickly becoming the front-runner for connecting learners and professionals growing from 10 million users to over 200 million users in three months. As we maintain physical distancing, you may now have more time and opportunities to access free online training courses that can enhance your skills, knowledge and resume.

Years ago the term ‘digital footprint’ would not have been referenced when discussing job search preparation yet today we know that over 90 percent of employers are checking you out online at some point during the hiring process. While you may think that this tactic is an invasion of privacy, the harsh reality is that when you post something on one of your platforms YOU are sharing it with the world and, unless modified in privacy settings, anyone can access this information freely. We are increasingly hearing about educational scholarships and job opportunities being lost because of something recruiters have found online that does not align with their professional brand or vision. We all know the marketplace is competitive so putting our best foot forward is to our advantage. This begs the question “Is your behavior on social media platforms helping or harming your career prospects”?

We would like to start by thanking representatives from Goldwin Metal Products Ltd., Nordia, Peterborough Humane Society, Peterborough Trent Valley Honda, Crayola, The Keg Steakhouse and Kawartha Guard Service for attending EPC’s 2018 Career Week Employer Panel session. This well-attended event provided tips to job seekers regarding employer expectations in the areas of job prerequisites, the application process and desired traits in a new employee. By using this checklist of employer recommendations, it will help you stay on the right track when trying to stand out as a preferred job candidate to both get and keep the job.

At this time of year, many people are gearing down from other activities as they prepare for the holidays. “I will get back on track in the new year” is a common phrase used by many. Yet the holiday season can provide excellent opportunities for networking as we attend events where we may not have seen people for a very long time. This gives us the opportunity to have a conversation in a more relaxed setting.

As Career Practitioners, we are often asked “Where are the jobs?” In the pre-digital world, that was a bit easier to predict, however recent statistics have indicated that, “By 2030, the majority of jobs that will be in demand do not even exist yet” (Ontario Centers of Excellence Advancing Education Program). That statement alone can be very distressing or motivating, depending on your life perspective. What does become clear is that our ability to embrace lifelong learning, be adaptable and multi-skilled will better position us for the careers of the future.
We know that the employment landscape continues to change with a decrease in long-term full-time positions to an increase in self-employment, contract and remote work. Rohit Talwar – Fast Future (2017) cites, “Canadians entering the work force today can expect to hold 40 different jobs in ten completely different career paths in their lives.” That is a long way from the full-time permanent jobs available in the generation before us. Given the fact that, “51 percent of people are staying at a job for less than two years” (Workopolis, 2017), the concept of choosing a forever career is not as feasible as it once was. The world is changing and, like it or not, we must keep up in order to remain competitive in today’s marketplace.