When looking for work, we know that only 10-20% of the jobs are advertised, leaving a substantial amount of potential positions in the hidden market. When considering how to best access those opportunities, employing cold calls and networking strategies can be very effective.

At this time of year, many people are gearing down from other activities as they prepare for the holidays. “I will get back on track in the new year” is a common phrase used by many. Yet the holiday season can provide excellent opportunities for networking as we attend events where we may not have seen people for a very long time. This gives us the opportunity to have a conversation in a more relaxed setting.

It has become much more commonplace for large employers to host a Job Fair when conducting a mass hire. This time efficient, cost efficient process allows them to meet multiple candidates, in a short period of time, and form a viable first impression.

While many have heard of informational interviews, there are few job seekers that feel comfortable contacting an employer with such a request.
What kind of questions do I ask? Will I be bothering them? How is it going to help me in the long run?
These are common and very legitimate questions that we hear often. This post is designed to help you develop a clearer understanding of the benefits of an informational interview and the process involved.
First, let’s start by making the distinction between a job interview and an informational interview. A job interview is arranged by a potential employer in response to your job application. It indicates that you are seen as a suitable candidate for the position and are moving on to the next step in the recruitment process. On the other hand, an informational interview is arranged by the job seeker, displaced worker, career changer, recent graduate or aspiring student.

For many people, the need to change careers may be imposed upon them. Company downsizing and positions becoming obsolete may result in job seekers feeling the pressure to retrain. Whether it is continuous education classes or more formal post-secondary diploma or degree programs, it is undeniable that lifelong learning is now a survival skill in today's competitive marketplace.

There is something about the month of September...warmer clothes, cooler nights, leaves changing and students returning to school. While many parents and students grapple with the challenges of online and in-class learning options, it is inevitable that students of all ages will learn more about both subject material and how to navigate distance education platforms. Yet back to school is not just a term for children, youth, and young adults. Newcomers, career changers, job seekers, and the under-employed can take advantage of numerous online learning experiences as well, some of which may even be free.

For many employers, the recruitment process is as much about risk management as it is about finding qualified applicants. Consider this: Workopolis reports that, “According to a recent study by the Conference Board of Canada, the average time needed to fill a role is 56 days, with the average cost to hire a new employee coming in at $6,227.” Put simply, this process is time-consuming and expensive. Employers, especially those with lots hiring experience, know that what they need most are passionate people who will stay long enough to return on the investment of energy and money that goes into the onboarding process.

As an Employment Counsellor, a major part of my job is coaching people on job interviews. I have the benefit, in this job, of having personally been in more job interviews than most people will in a life time. When I was younger, I worked as a seasonal labourer and had to find a new job every winter when I got laid off from my summer gig. Over the years I have worked in customer service roles, print production, restaurants, general labour, in education, publicity and, even for a little while, as a junior forest ranger. Interviewing has just always been a part of my life. Over the years I have learned five reasonably simple things that have had a major impact on my interview skills. Doing these things won’t be a complete substitute for good preparation, but if practiced as part of your interview prep they can give you much more control over interview situations.