As many individuals and companies worldwide are gravitating to online learning courses, professional development webinars and online meetings; cybersecurity becomes an important consideration in maintaining personal privacy. The platform Zoom has increased its audience during COVID-19, quickly becoming the front-runner for connecting learners and professionals growing from 10 million users to over 200 million users in three months. As we maintain physical distancing, you may now have more time and opportunities to access free online training courses that can enhance your skills, knowledge and resume.

As a job seeker, you have likely heard that it is beneficial to research companies that you would like to work for. This research can help you gain a better understanding of what the company is all about which in turn helps you to better tailor your resume, cover letter and interview responses. We have outlined 10 effective strategies for making the most of your company research.

Sometimes it is difficult trying to figure out what employers are looking for. How often should they be contacted? What information are they looking for? What factors will make me look like the most suitable candidate? We have highlighted a list of the recommendations, taken directly from our Career Week 2017 Employer Panel, to help address some of the common questions.

The gig economy is not new, but it is gaining in popularity.  The reasons for its growth according to a June 2018 US based Forbes article(1) are:

• There is a growing “education gap”.
• Attitudes toward work are changing.Workers want more freedom with their schedules, and work location.
• Employers are utilizing freelancers more often due to cost savings.
• Technology has advanced, and costs have come down making hardware, software and connectivity more affordable.

There are many options for promoting yourself to potential employers. Whether you are using a CV, chronological resume, functional/skills-based resume, portfolio, promotional video, social media platforms, personal website, or LinkedIn profile, there are many ways to highlight your qualifications and attributes.
In addition to recommending the use of keywords, there is an emerging focus on headlining accomplishment-based examples. This format allows the job seeker to portray their value, innovation, and special skills.

For many employers, the recruitment process is as much about risk management as it is about finding qualified applicants. Consider this: Workopolis reports that, “According to a recent study by the Conference Board of Canada, the average time needed to fill a role is 56 days, with the average cost to hire a new employee coming in at $6,227.” Put simply, this process is time-consuming and expensive. Employers, especially those with lots hiring experience, know that what they need most are passionate people who will stay long enough to return on the investment of energy and money that goes into the onboarding process.

We are routinely asked by clients if a cover letter is necessary when applying for a job. Let’s face it, no one enjoys writing cover letters and while it may appear to be repetitive, as your relevant information is already on your resume, a cover letter is a very useful to tool to help you further highlight your ‘fit’ for both the position and the company. Being specific regarding the department or position you wish to pursue, your unique qualifications, and attributes that complement the position can help you get one step closer to obtaining the job.
When trying to determine the value of pairing a cover letter with a resume, we suggest you follow these tips.

As Career Practitioners, we are often asked “Where are the jobs?” In the pre-digital world, that was a bit easier to predict, however recent statistics have indicated that, “By 2030, the majority of jobs that will be in demand do not even exist yet” (Ontario Centers of Excellence Advancing Education Program). That statement alone can be very distressing or motivating, depending on your life perspective. What does become clear is that our ability to embrace lifelong learning, be adaptable and multi-skilled will better position us for the careers of the future.
We know that the employment landscape continues to change with a decrease in long-term full-time positions to an increase in self-employment, contract and remote work. Rohit Talwar – Fast Future (2017) cites, “Canadians entering the work force today can expect to hold 40 different jobs in ten completely different career paths in their lives.” That is a long way from the full-time permanent jobs available in the generation before us. Given the fact that, “51 percent of people are staying at a job for less than two years” (Workopolis, 2017), the concept of choosing a forever career is not as feasible as it once was. The world is changing and, like it or not, we must keep up in order to remain competitive in today’s marketplace.