10 Effective Strategies for Researching Companies

As a job seeker, you have likely heard that it is beneficial to research companies that you would like to work for. This research can help you gain a better understanding of what the company is all about which in turn helps you to better tailor your resume, cover letter and interview responses. We have outlined 10 effective strategies for making the most of your company research.

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Candid Advice From Employers

Sometimes it is difficult trying to figure out what employers are looking for. How often should they be contacted? What information are they looking for? What factors will make me look like the most suitable candidate? We have highlighted a list of the recommendations, taken directly from our Career Week 2017 Employer Panel, to help address some of the common questions.

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How Labour Market Information Can Prepare Us for the Future

As Career Practitioners, we are often asked “Where are the jobs?” In the pre-digital world, that was a bit easier to predict, however recent statistics have indicated that, “By 2030, the majority of jobs that will be in demand do not even exist yet” (Ontario Centers of Excellence Advancing Education Program). That statement alone can be very distressing or motivating, depending on your life perspective. What does become clear is that our ability to embrace lifelong learning, be adaptable and multi-skilled will better position us for the careers of the future.
We know that the employment landscape continues to change with a decrease in long-term full-time positions to an increase in self-employment, contract and remote work. Rohit Talwar – Fast Future (2017) cites, “Canadians entering the work force today can expect to hold 40 different jobs in ten completely different career paths in their lives.” That is a long way from the full-time permanent jobs available in the generation before us. Given the fact that, “51 percent of people are staying at a job for less than two years” (Workopolis, 2017), the concept of choosing a forever career is not as feasible as it once was. The world is changing and, like it or not, we must keep up in order to remain competitive in today’s marketplace.

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Checking Out Career Interests through Virtual Reality

For decades career counselling and testing has provided students, job seekers and career changers with guidance in choosing their appropriate career path. As with every other industry, technology plays a role in changing the way we do business. Thanks to Up360inc, EPC is now able to provide the opportunity to “try out” an occupation using virtual reality. Their goal is to design software that will allow individuals to “learn by doing in a realistic and immersive environment, overcome fears and anxieties related to on-the-job learning, develop confidence, develop transferable skills, find meaningful employment and prepare for their future”.

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Are you considering Self-Employment?

To say that there has been a dramatic change in the world of work would be an understatement. From full time, permanent employment with benefits and job security to part-time, contract, virtual jobs in a gig economy, it can be difficult to know how to carve out a career in this new landscape. If you are a job seeker, career changer or lifelong learner with varied skills sets and a diverse knowledge base, self-employment may be just what you are looking for. The trick is having a solid idea for your business and knowing how to get started. In the Peterborough community, we are fortunate to have a variety of resources that provide an array of services and opportunities. Today we will be highlighting the Greater Peterborough Innovation Cluster, a dynamic and unique organization that provide access to programs, professional partners and self-employment workshops for both physical and virtual clients.

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Embracing Life Long Learning

There is something about the month of September...warmer clothes, cooler nights, leaves changing and students returning to school. While many parents and students grapple with the challenges of online and in-class learning options, it is inevitable that students of all ages will learn more about both subject material and how to navigate distance education platforms. Yet back to school is not just a term for children, youth, and young adults. Newcomers, career changers, job seekers, and the under-employed can take advantage of numerous online learning experiences as well, some of which may even be free.

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Benefits to Connecting with Potential Employers on Social Media

For years we have been told that the majority of jobs are in the ‘hidden job’ market meaning that only 10-20 percent of positions are advertised. As a result,  a very small portion of your weekly job search should be dedicated to newspaper ads and internet job boards and the majority spent on identifying potential job prospects with targeted employers in your area of skill or training.

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Nobody likes to be the Newbie – Tips for “Fitting In” When You Start a New Job

Going through the application process to find employment can be stressful; then finally it happens. You get a job offer. No more handing out resumes, completing online applications, or answering tough interview questions. Hurray! Following the excitement and anticipation, comes the reality check. You are starting a brand new job – with people you don’t know, in a business you are unfamiliar with, completing tasks that may be new to you.

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