10 Effective Strategies for Researching Companies

As a job seeker, you have likely heard that it is beneficial to research companies that you would like to work for. This research can help you gain a better understanding of what the company is all about which in turn helps you to better tailor your resume, cover letter and interview responses. We have outlined 10 effective strategies for making the most of your company research.

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You Have Graduated From High School – Now What?

To say that deciding what you want to do for the rest of your life before age 18 is difficult is an understatement. With an ever changing labour market, it is predicted that by 2020 many of the careers that will be lucrative do not even exist yet. In addition, we have seen an emerging pattern of multiple careers over one’s work lifetime. What that means is the work life your parents knew with full time, permanent, lifetime positions with benefits and a company pension plan is not the vocational landscape of today. Yet, due to the changes in the world of work, there are also more opportunities to land international jobs, work in the gig economy, pursue careers related to innovation, or develop your entrepreneurial spirit by finding unique ways to solve current problems.
That being said, you may now find yourself at a crossroad attempting to identify whether employment, post-secondary education, apprenticeship, volunteerism or travel is the next step for you. We have devised a checklist of recommendations and resources to help you with this decision.

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How to Decide When You Need a Cover Letter

We are routinely asked by clients if a cover letter is necessary when applying for a job. Let’s face it, no one enjoys writing cover letters and while it may appear to be repetitive, as your relevant information is already on your resume, a cover letter is a very useful to tool to help you further highlight your ‘fit’ for both the position and the company. Being specific regarding the department or position you wish to pursue, your unique qualifications, and attributes that complement the position can help you get one step closer to obtaining the job.
When trying to determine the value of pairing a cover letter with a resume, we suggest you follow these tips.

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How to Get and Keep a Job: Recommendations from Employers

We would like to start by thanking representatives from Goldwin Metal Products Ltd., Nordia, Peterborough Humane Society, Peterborough Trent Valley Honda, Crayola, The Keg Steakhouse and Kawartha Guard Service for attending EPC’s 2018 Career Week Employer Panel session. This well-attended event provided tips to job seekers regarding employer expectations in the areas of job prerequisites, the application process and desired traits in a new employee. By using this checklist of employer recommendations, it will help you stay on the right track when trying to stand out as a preferred job candidate to both get and keep the job.

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The Benefits of an Entry Level Job

We so often hear people referring to the concept of the ‘dream job’. Whether measured by responsibilities, status, income or additional benefits, the dream job tends to be more of a long term goal for most of us. But first, we must conquer the entry level job to get our feet wet, learn to manage employer expectations, customer complaints, deadlines, workplace politics, and job-related challenges.  

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Why do you want this job?

For many employers, the recruitment process is as much about risk management as it is about finding qualified applicants. Consider this: Workopolis reports that, “According to a recent study by the Conference Board of Canada, the average time needed to fill a role is 56 days, with the average cost to hire a new employee coming in at $6,227.” Put simply, this process is time-consuming and expensive. Employers, especially those with lots hiring experience, know that what they need most are passionate people who will stay long enough to return on the investment of energy and money that goes into the onboarding process.

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Equitable Hiring Practices and Disclosure: What should I say?

When a job ad says the organization prioritizes applications from underrepresented groups (and lists them), should you identify that you are a part of any/some of those groups in your application? What about in the case of disabilities including mental illness?
The problem with self-disclosure even in instances where companies are striving to use more equitable hiring practices, is that employers can appear to, and even believe that they are satisfying their mandate to hire diverse employees while still discriminating by choosing among "preferred” barriers to employment.

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